Square | Lakota in America

The Lakota people of the Cheyenne River Reservation are some of the most resilient in America. Lakota in America tells the story of Genevieve Iron Lightening, a young Lakota dancer, who after running away from home and an abusive family situation found the Cheyenne River Youth Project, an organization dedicated to returning the Lakota to prosperity by focusing on their newest generation ––– the youth. 

This is the 3rd film in the "For Every Dream" series we have developed with Square — a series that explores America throough the lens of small business in unexpected communities.


Client Square  
Head of Production Justin Lomax 
Series Creative Director Sean Conroy 
Post Producer Daniel Burke 

Production Company & Agency Even/Odd 
Executive Producers Malcolm Pullinger & Mohammad Gorjestani  
Director Mohammad Gorjestani 
Creative Director Malcolm Pullinger 
Producer Nelson Murray & Taylor Feltner 
Director of Photography Andrew Droz Palermo
Original Music William Ryan Fritch
Colorist Alastor Arnold (Fotokem LA) 
Sound Design & Mix Elad Marish (Swell Music and Sound)

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